Media
Singapore
Mobile and platform development
Focus groups and research
UIUX design
Turn the magazine ‘ST IN’ into a mobile reader, creating digital subscription revenue for SPH. Also design a education learning system with gamification.
Designed, developed and launched the mobile reader, with a total 258 school and over 110,000 students using the app in-class and at home (usage tripled during Covid19). We also designed a gamified education system based on the Straits Times news, used to this day by schools.