Driving ticket interest for Orisaka Yuuta's 'Spell Tour 2024'

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Amuse

industry

Music

Country

Japan

service

Music Marketing

Social media marketing

Digital Advertising

Request

With another national wide tour up-coming, popular artist Orisaka Yuta wanted to drive further interest to both new and current fans on Instagram, sending them to the ticketing site to purchase tickets.

Result

We used Instagram as the primary driver of interest and In two weeks, we garnered 174K impressions and 4.2K clicks for Orisaka Yuuta’s Spell Tour ticketing page. The high CTR of 2.44% demonstrated the effectiveness of the ad creatives and optimizations, driving strong results for the campaign.

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