Selling Havaianas sandals in a radical shift to digital

CLIENT
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Havaianas / Moda MY

industry

Fashion

Country

Singapore and Malaysia

service

Social media marketing & digital strategy

Request

Close offline retail stores and shift to E-commerce sales only, within a 3 month timeframe and using social media as a driver.

Result

We built a new Shopify brand site, as well as partnering with multiple ecommerce platforms (Zalora, Qoo10) to drive fast revenue. In 3 months over $1million USD of products were sold through digital channels.

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